Mythic Sips is a cocktail company dedicated to providing quality beverages with 0% ABV contents. Mythic Sips was inspired through the Gods and Goddess’ of Greek Mythology. Their best selling drinks are based on Zeus, Poseidon and Hades and are all aimed to give you that “dry immortality” feeling.
It all started with a concept…
Final Labels
As you'll see, the final design was far different than the original concept. For example, for the Zeus inspired label, I decided to take the clouds and change the design to focus on just the landscape instead of the God's hands. Using monochromatic shades of blue, I was then able to create the other two labels using nature and landscape themes.
These labels were created through experimenting with Adobe Illustrator's Type to Text feature. Using this new form of AI, I was able to provide a style reference to the program and type in a prompt. I manipulated multiple pieces of different results to create my own final landscape background. I then added the rest of my elements.
Identity
Mockups
Inspired by Zeus-
the Greek God of the Sky
Inspired by Poseidon-
the Greek God of the Sea
Inspired by Hades-
the Greek God of the Underworld
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Dog’s Day Off
Branding Package
Fuddruckers
Marketing Materials